Experiences matter. Those of your audience, and those of the agency you hire to create them. Erickson Group is comprised of senior creative professionals who bring decades of collective expertise to online marketing. We work together to craft memorable, branded experiences that capture your audience's attention and leave indelible impressions. It is our passion and why we came together. Another passion? Coffee. And donuts. We can't get through a team meeting without at least one thing from Tim Horton's. Ok, several things.
Founder & President
With a passion for excellence, Eric guides the company using one simple philosophy: take care of the clients and they will take care of you. A designer at heart, Eric oversees all aspects of the company to ensure we’re delivering on our promise of “extraordinary” Email Eric
Account Manager & Media Specialist
Dora is everyone’s favorite Account Manager. Most of her meetings end with a hug and her experience with global organizations and national corporations has her marketing strategies in high demand. Email Dora
Shaun brings over 10 years of senior level design expertise to the team having worked with some of the most admired brands in the country. We can tell if it's been a productive day by the number of empty coffee cups lying around. Email Shaun
Lia would paint all day if we let her. A consummate artist, she sees the big vision before most of us are out of bed. Her passion for all things beautiful is evident in her superb design work. Email Lia
Darren has been in sales most of his professional career. As the outside voice of the company he keeps referring to them as “meetings” when we know it’s just another round of golf. Email Darren
Amanda is our marketing technology manager experienced in both traditional and new media. With 10 years experience she excels at finding the science in marketing and business development. Email Amanda
Lori is a tech junkie at heart with 20 years of programming experience. She is our resident front-end guru and CMS expert. Previously working with companies like EnCana and TransCanada, Lori is our go-to for standards compliant websites. Email Lori
When he's not shooting on location on a tropical island, Ed is our image expert. Photo, video and even aerial imagery are all his passions. His 20 years of photography experience shine through in all of his captivating work. Email Edward
It’s a fact - life is better with a dog. We have one of the best. He’s a lovable 110lbs of fur and we wouldn’t have him any other way. Always up for car rides, Indi reminds us that no matter how bad a day is, it sure beats being a cat. Email Indi
“There is no such thing as simple. Simple is hard.”
- Martin Scorsese
We believe that the most powerful brands are integrated ones. It's the reason why we offer a broad range of services. Our business model is built for a single purpose - to provide value to our clients. You no longer need to deal with half a dozen agencies to meet your objectives. From branding to web, from photography to printing, whatever your need, we have it. And best of all, we have them under one roof.
Your brand is your voice. Branding is more than simple communication – it is an experience of emotion. Done properly, your brand is the key asset that loudly carries your company's principals, mission and value message. Strong business is built on strong brands.
Test. Measure. Repeat. Then repeat again. Marketing is the sum of business development activities. We define marketing as an all-encompassing business solution composed of various dynamic elements intended to measure, establish or increase revenue over time. Sound complicated? It is, but we know it well.
We create online experiences. This seems simple, but simple can be hard. We are experts in user experience, engagement strategy, information architecture, artful design, precise copywriting and flawless programming development. It takes a lot to be simple.
A picture is worth a thousand words, right? Well, maybe – are they the right words? It's debatable. We would suggest that the right picture is worth a thousand words. It isn't always easy to find a stock image that conveys the right nuance of emotion or meaning. When it needs to happen, we can custom shoot photography and video and control every aspect of what you will see.
Search Engine Optimization and Social Media are two terms you'll hear a lot when talking about digital marketing. We've been using them for over ten years and know how to make sure your site is easily found and your message is carried to your audience.
Why do all the "nice" prints have to be expensive? Well, truth is - they don't. We have gone to great lengths to develop a best-in-class print service portfolio to offer our clients incredible printing at incredible prices. ProColor Prints is our print division and we integrate it seamlessly into everything we do.
we love our clients. they say the nicest things.
The Erickson Group has become an important business partner, not only in our re-branding and marketing but also in our continual evolution as a company. They have exceeded our expectations and I look forward to continuing our relationship.
- STEVE WHEATCROFT, CEO - ULS Landscaping
SPREAD THE WORD.
We are proud to partner with the top media outlets in Canada to guide our clients though smart media buying. What you say is critical, but where you say it is just as important.
The Erickson Group team is composed of seasoned senior-level talent but we are really just big kids at heart. We still like telling the boss we're "off to a meeting" which really just means "going golfing", and it seems we've started a tradition where our best ideas are hatched in team meetings where someone inevitably spills coffee immediately after the eureka moment. At the end of the day we're just people that want to do rewarding work and partner with great clients.
And usally we'll even spring for the coffee. We'd much rather have a meeting at a client's office because that's where we get a glimpse into their world. If there is any expectation to create meaningful work, the key us understanding what's important to the business. It can be pretty hard to do that exclusively from emails and voicemail.
Call us old school but we still believe that a handshake means something and that time spent just listening is worth it's weight in gold.
More than just a bunch of creatives. We are fathers, mothers, doting pet owners, loving husbands and devoted wives. We are artists. We are nerds. We are innovators and we are story tellers. We are all connected through the human experience. That's exactly what we bring to our work.
It is all about the experience. Every business has a brand and every brand tells a story. The magic is all in how well you tell that story.
we’re just people like you. and like you we don't like sending messages to a generic corporate email account and hoping it gets to someone... eventually. feel free to email our president directly. he loves stuff like that.
370, 5222 - 130 AVe S.E., Suite 341 Calgary, AB T2Z0G4